The Box Co.

Confessions

My last three posts were April Fool’s jokes.

The last two were pretty obvious, but I spent a lot of time on the first one before posting it, including looking up the Executive Director of Ubisoft NA, as well as their Montreal office’s address.

I thought that something would have instantly sounded wrong about the post. The following should have struck you as peculiar:

  • The Ubisoft letter said that they assessed me, not that I “applied” in any fashion. Therefore, their knowledge of my full name and address (for the package in the mail) would have been extremely suspicious.

  • Gaming companies never send early builds of games to bloggers unless that blogger also works for a larger media firm. 1UP/EGM and IGN/Gamespot are the only places I can think of that regularly receive early builds. Penny Arcade doesn’t, and they are probably one of the most popular gaming comics/critics out there. So, why would a humble little blogger with little-to-no incoming links suddenly be bestowed the honour of becoming a freelance reviewer for Ubisoft.

  • Would I really have been contacted by the Executive Director of Ubisoft NA for a job that their marketing or public relations department would have been scouting for? Seems hardly necessary.

  • The Nintendo WiFi service for the game went online April Fools Day. It was the only hugely obvious hint I could give, which is why the post had to go up a day early.

The joke was not extremely well executed. Stu knew it was a joke. Jacob knew it was a joke. However, I successfully tricked Brendon, Brian M, Josh, Binkle, Adam, Jake E., Cameron, Liam, Blake and a few others here and there.

All in all, it was successful, and - had you eventually gotten that it was a joke - I would have never revealed the truth until someone figured it out. However, you were also so foolish to believe with such zealousness that I just had to stop it.

You made the last few days absolutely hilarious. Cameron actually congratulated me at work on the Ubisoft job, and I pissed myself laughing.

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